WHILE Nollywood is still being spoon-fed by President
Goodluck Jonathan’s largesse, the Indian entertainment industry, according to a
new study, is soaring in commercial maturation, and is expected to double its
revenue to $37.2 billion by 2018, growing at a compound annual rate of 15
percent.
An annual report by consulting firm
PricewaterhouseCoopers India and the Confederation of Indian Industry said that
in 2013, the Indian entertainment industry recorded revenue of about $18.3
billion, a 19 percent gain over the previous year.
The entertainment industry has contributed strongly to
India’s economy, according to other recent reports. And interestingly too,
while TV is predicted to be a big growth driver, the film business reportedly
will also grow steadily.
Against the backdrop of digital migration in 2015, one
begins to wonder what will happen in the Nigerian entertainment space when the
spectrum is further enlarged for more contents.
